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Advertising Disclosure Expanding your US-based brand or venturing into the United States market demands a high-quality local digital marketing agency that aligns with your vision and understands the cultural nuances of your target audience. Recognizing the importance of current and relevant strategies, we conducted a major analysis on April 10, 2024, on how to pick the right digital marketing agency, ensuring you have access to the latest insights in this dynamic industry. The advantage of partnering with an agency within your time zone extends beyond mere convenience—it ensures seamless communication and a deeper understanding of local holidays, traditions, and consumer behaviors, essential for crafting resonant marketing strategies. To further support your decision-making process, we've also updated our guide on what to ask before hiring a digital marketing agency as of April 10, 2024, providing you with critical questions that reveal the depth and effica...

Partnerize Website | LinkedIn Harrods H beauty Carnival: From Online to Store, THG Society Get the Party Started using the Influencer Channel for Brand, Traffic, and Footfall, Powered by Partnerize This innovative partnership bridged online and in-store experiences, redefining beauty retailing. Leveraging THG Society's influencer network and Partnerize's technology, they exceeded expectations, significantly amplifying event awareness and engagement. By tapping into a database of 50,000 influencers and employing targeted strategies, THG Society delivered outstanding results. Over 100 influencers with a collective followership of 18M+ were mobilised, surpassing targets by 1325%. With 310 organic content pieces shared by 83 influencers, impressions soared to 3,429,900, a remarkable 242% increase. The campaign achieved an impressive 2.9% feed engagement rate and an exceptional 28% average impression rate. Notably, two viral content pieces amass...

If you've already tumbled off the workout wagon or given up on more vegetables, Walmart+ has a new campaign for you. Partnering with Bravo's Andy Cohen, the company is rolling out "Save Your Resolutions," timed to Quitter's Day, the point in January when most people have abandoned their goals. With ads created by Deutsch LA, the content zeros in on promises people make to themselves, with Cohen good-naturedly reminding them that Walmart+ can help them save money and stay on track. "Resolutions are notoriously hard to keep," says David Hartman, Walmart's vice president of creative. "And what better person to be the face of this campaign for us than Andy Cohen, who is sort of the ambassador of New Year's?" advertisement advertisement The primary goal is to encourage more people to sign up for Walmart+, offering a $50 rebate on the $98 annual fee for those who join by the end of the month. And that makes sense, he says, since saving ...

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